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Q: How do I keep the reader reading?
Answer(s) to this Question (
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Empty Space
With action, try to make most of your paragraphs three lines (sometimes four, rarely five). Employ the psychology of empty space to help your cause. Empty space in an advertisement, for example, raises the likelihood a consumer will read it. Empty space in a screenplay—as opposed to ten-line paragraphs and constant four-sentence dialog—makes a reader's task easier, and makes that reader more likely to turn the page (repeatedly, until FADE OUT).